Enterprise & Market Systems

Creating competitive enterprises and connected markets

GEEL supports micro, small and medium enterprises to improve their competitiveness, build management capability and connect to commercial opportunities. We look at the whole market system: entrepreneurs, suppliers, service providers, financing institutions, policy conditions and customers.

By supporting value chains and business-enabling institutions together, GEEL works to reduce practical barriers that limit enterprise growth and employment.

Enterprise development and business services

Our enterprise-support approach includes identifying business constraints, strengthening practical skills, improving market information and helping enterprises prepare for finance and investment opportunities. Support is shaped to the needs of the sector and local market.

Value chains, trade and market access

GEEL works across production, processing, logistics and markets to strengthen quality, productive capacity and commercial linkages. Better connections between producers, buyers and service providers help enterprises compete, add value and reach new customers.

We also consider regional and cross-border trade opportunities, including the institutions and partnerships needed for more connected Horn of Africa markets.

Finance, institutions and enabling conditions

• Access to finance, investment readiness and responsible capital mobilisation.
• Market intelligence, business services and evidence-informed decision making.
• Private-sector and public-institution capacity to support effective markets.
• Policy dialogue, partnerships and improvements to business-enabling systems.

The outcomes we pursue

More resilient businesses, stronger commercial networks, inclusive jobs and market systems that continue to function beyond individual programme interventions.